AdQuick @AdQuick
AdQuick is the easiest way to plan, book, & measure out-of-home (OOH) ads. Trusted by the best teams at venture-backed startups to Fortune 500 brands. adquick.com Worldwide Joined November 2016-
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On the latest episode of the Madvertising podcast, we hosted @barryfrey, president & CEO of @DPAAglobal to talk the future of OOH. Check it out below or anywhere you get podcasts. Spotify: open.spotify.com/episode/28aUuD… Apple: podcasts.apple.com/us/podcast/the… YouTube: youtu.be/eqiXIGG1P-A?si…
"Digital media offers instant gratification of seeing traffic in real time, but Burwell argues OOH isn't far behind, developing insights in 48 or 72 hours. Additionally, true insights develop over time, by measuring metrics further down the funnel" brand-innovators.com/innovator-insi…
Happy Monday. On today's show: - @vkhosla (Khosla Ventures) - @levie (Box) - @ADoricko (Rainmaker) - @benhylak (Raindrop) - @rbiscardi (TomorrowX) See you on the stream.
Amazon Ban Hammer, Augustus Makes It Rain, Vinod Khosla Joins, Aaron Levie Breaks His Silence, Ben Hylak IRL! x.com/i/broadcasts/1…
Full episode ICYMI -> open.spotify.com/episode/5esphj…
On a recent episode of the Madvertising podcast, Kurt Donnell, CEO at Freestar talks about how he's using AI right now, and how he views it changing work today.
Our new research with @HarrisPoll launched today and shows the undeniable impact of OOH across the consumer retail journey. The findings make a strong case for the power of real world experiences: → 80% are more likely to consider a product after experiencing it in person → 86% would take action after seeing a retail OOH ad that interests them → 73% would visit a nearby store that same day if an OOH ad showed a product was available for pickup → 69% say OOH feels more human than online or mobile advertising → 89% would attend a live marketing event or promotional experience That’s the power of the Human Medium, creating shared experiences that capture attention, build brand connection, and inspire action. Learn more about our new study, The Power of the Human Medium: OOH Across Experiential + Retail, and explore how OOH influences consumers from discovery through purchase. bit.ly/4j4h7Qo
Brands that stop advertising lose market share. A study of 365 U.S. brands found average declines of ~10% after 1 year, 20% after 2, and 28% after 3. Consistency matters. That’s why OOH (unskippable, uninterruptible) deserves an always-on place in your brand's media mix
96-year old Warren Buffett is stepping down as Chairman of Berkshire Hathaway after 56 years. Just one of the most incredible runs in the history of capitalism
The state of ads and publishing with Freestar's CEO adquick.beehiiv.com/p/the-state-of… [our latest podcast]
Your competitors are not better at marketing. They DGAF if they repeat themselves.
I love working with people who make irrationally large goals goals feel completely normal & remind you that nothing is impossible
Happy Thursday. On today's show: - @TheStalwart (Odd Lots) - @aaref (BCV) - @thejessezhang (Decagon) - @ChaseLochmiller (Crusoe) - @MaxJunestrand (Legora) - @nilamg (Beacon Software) - @leonardtang_ (Beacon Software) - David Gross (BCV) See you on the stream.
Paramount Bounces, Snap Specs, AI Affirmations, Chase Lochmiller Joins, Joe Weisenthal IRL x.com/i/broadcasts/1…
Cove Soda, the zero-sugar prebiotic soda brand redefining the modern soda category, has partnered with iconic frozen dessert brand Good Humor to launch a limited-edition Strawberry Shortcake Prebiotic Soda. Inspired by Good Humor's beloved Strawberry Shortcake frozen dessert bar, the new flavor transforms a familiar combination of sweet strawberry, creamy vanilla and signature shortcake notes into a refreshing, functional soda experience. The new flavor is available exclusively at Target.
Why creativity drives real commercial growth in aerospace thedrum.com/industry-insig… [via @TheDrum]
Full episode -> open.spotify.com/episode/5esphj…
We love this quote from Kurt Donnell, CEO at Freestar on this week's episode of the Madvertising podcast. Saying yes to everything while young is great advice to open up doors and build the right reputation in this business.
This week on the Madvertising podcast, we hosted Kurt Donnell, CEO of Freestar to talk AI, ads and the future of digital publishing. Listen below or wherever you get podcasts. Spotify -> open.spotify.com/episode/5esphj… Apple -> podcasts.apple.com/us/podcast/kur… YouTube -> youtube.com/watch?v=lBepRA…
Happy Tuesday. On today's show: - @StephenAtHome (The Late Show) - @JimVandeHei (Axios) - @tylerbahl (Activision) - @thejamescad (Profound) - @RuneKvist (AIUC) - @joshckline (Scripto) - Steve Menneto (Malibu Boats) - Matthew Wilson (Jack & Jill) See you on the stream.
High Interest Rate Phenomenon, Stephen Colbert Joins, Activision CMO Joins, Profound Series D x.com/i/broadcasts/1…
"Many consumers take action after seeing OOH ads: Around one in five (21%) have researched a product or service on their mobile phone after seeing an OOH advertisement, while 19% have discussed the advertised brand or product with friends or family." yougov.com/en-gb/articles…
adding it to the coffee book collection of the billboards of san francisco
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