True Primal @TruePrimal

The meatballs are rolling back in! Our True Primal Mini Meatballs Variety, featuring four packs of chicken meatballs and beef meatballs each, is officially in stock again on Amazon and trueprimal.com. ​And if you've been missing our beloved Chicken & Vegetable soup, great news: it's now available for pre-sale on Amazon! (Stay tuned for its official return back on our website.) 😋

UC Davis summary: ucdavis.edu/food/news/avoc… Study full text: sciencedirect.com/science/articl…

When the label says avocado oil... is it actually avocado oil?! 🥑 😱 In a recent study from UC Davis, researchers tested 54 "made with avocado oil" packaged foods—including chips, mayonnaise, and salad dressings—that listed avocado oil as their only oil. A whopping 89% of those products had fat and sterol profiles inconsistent with authentic avocado oil, suggesting that other fats (like seed oils) may have been present. That's alarming! But, this study isn't proof that every product that failed the test was definitely "cut" with cheaper oil. Avocado oil naturally varies depending on factors like where the avocados are grown, the variety used, and when they were harvested. It's unclear whether the standards used to determine authenticity fully account for that variation. The researchers themselves acknowledge that more work and better safeguards are needed. Still, the bigger issue is hard to ignore. When there's a financial incentive to substitute a cheaper ingredient while keeping the premium claim on the label, there will often be pressure somewhere in the food supply chain to cut corners. And you shouldn't have to be a food scientist to know whether the ingredients you're paying for are actually in the package. That's one reason we believe in keeping things simple (and transparent!) at True Primal. We never want to guess about what's really in our food, and we think you deserve the same. For our oil-containing products, we use coconut oil—that's it. No mystery blends. No "proprietary" oils. Nothing diluted with cheaper fats that degrade quality. Just real food, made with ingredients we can stand behind. ❤️

Looking for a super quick summer meal? Here's one of our faves, with no cooking required: chicken lettuce cups! All you need: 🥗 Lettuce (butter lettuce, romaine, or iceberg work best) 🥕 Thinly sliced veggies of choice: carrots, radishes, bell peppers, cucumber, shredded purple cabbage, or cilantro 🥑 Avocado (optional) 🍗 True Primal Pastured Chicken Mini Meatballs (trueprimal.com/mini-meatballs/) 🌟 Your favorite dressing or sauce: ➡ Creamy lemon: 1/4 cup mayo, 1 tablespoon lemon juice, 1 teaspoon Dijon mustard, parsley (optional), salt and pepper to taste ➡ Honey lime: 2 tablespoons olive or avocado oil, 1 tablespoon lime juice, 1 teaspoon honey, pinch of garlic powder, salt and pepper to taste ➡ Spicy mayo: 1/4 cup mayo, 1 teaspoon favorite hot sauce (optional extras: squeeze of lime juice, dash of sesame oil, or pinch of garlic powder or ginger powder) ➡ Asian style: 1/4 cup tamari sauce or coconut aminos, 1 tablespoon nut butter, 1 teaspoon apple cider vinegar, pinch of garlic powder, whisked together Just separate the lettuce into "cups," fill with veggies and meatballs, drizzle with (or dip into) sauce, and enjoy! (Makes 1 - 2 servings, depending on how hungry you are. 😋)

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Happy birthday, America! 🇺🇸 🎂 We hope you get to celebrate today with family, friends, and fun. And we hope you take advantage of one of our favorite freedoms: the freedom to choose delicious real food that truly nourishes you. 💪 Wishing you a happy 4th of July, from all of us at True Primal!

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It's almost the 4th of July! 🇺🇸 If you're looking for some low-stress cookout help, we're here for ya. 😎 For easy dishes everybody will love, try: 🥗 Our tasty mini meatballs on a salad 🥕...Or on a snack platter with veggies and dip 🌭 Hotdogs topped with our grass-fed Beef Chili 😋 Chips + chili for the quickest appetizer ever! Whatever you've got planned, we hope your day is delicious! trueprimal.com/shop

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June is National Camping Month, and we're here to help you enjoy the great outdoors—delicious real-food style! Most people know our soups, chili, granola, and cookies as pantry staples. But they're just as at home beside a campfire as they are in your kitchen. 😋 Ready-to-eat, fully prepped meals = less time cooking and more time relaxing. Shelf-stable and lightweight = perfect for throwing in a car, bag, or backpack (no cooler necessary). No matter what your plans are, adventure is better fueled by real food. 🌲🥾🏕️ Go soak up that sun! trueprimal.com/food-for-campi…

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@shirk4hn Well, on the fruit leather, it's a category we like, but have you tried "That's It"?

Happy Earth Day! 🌍 ✨ We love real food, and part of loving real food is honoring the land (and animals) it comes from. Soil health. Animal welfare. Regenerative agriculture. Farming practices that work *with* nature, not against it. These things are all connected! We wrote about why that matters, and how we put earth-love into practice for every True Primal product we create. Check it out ↓ trueprimal.com/animal-welfare…

The hunger is real. The cooking motivation is not. Luckily, we have solutions... 😎 trueprimal.com/shop

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Good news for your future meals! After a brief outage, Souper Beef Variety—our delicious, try-'em-all quartet of organic beef soups—is back in stock on both Amazon and our site: trueprimal.com/shop-beef-soup. If you've been wanting to restock your stash (or finally try the whole lineup), now's your chance!

The most important fight of my life isn’t in the ring. I’m not fighting for a belt. I’m fighting for our health.  Processed foods are killing us. We have been lied to and we need to eat real food again.

Never thought we'd see the day! 😉 After decades of obvious food industry meddling and "healthy fat" demonization, the latest USDA food pyramid finally returned to the real-food roots we've been advocating for years. According to the updated guidelines, the focus is back on whole, minimally processed items like meat, full-fat dairy, vegetables, fruits, and olive oil—and ultra-processed stuff is out. Yay! Since day one, we've believed that real food should be the foundation of health; not fads, not fillers, not shortcuts. The new guidelines reinforce the power of whole, unadulterated ingredients to nourish your body and support long-term wellbeing. We're stoked to finally be on the same page with a mainstream food guide! realfood.gov

Love beef? Love chicken? Want both? We just made it easier to scratch the two-meat itch! True Primal Mini Meatballs Variety has officially been born—a delicious duo of organic 100% grass-fed beef meatballs (4 packs), and pastured heirloom-breed chicken meatballs (4 packs). Fully cooked and ready to eat straight from the pouch, with no refrigeration needed until after opening. Made with nothing but meat and salt. Come try 'em out! trueprimal.com/mini-meatballs/

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Still hunting for a last-minute gift for the foodie in your life (yes, you count 😉)? There's still time for True Primal goodies to arrive for the holidays! Share the love with delicious, soul-warming soups or ultra-versatile mini meatballs—stocking-stuffer sized and crowd-pleasing guaranteed. Shop it all here: trueprimal.com/shop

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THEY'RE HERE! 😍 Our two brand-new products—Pastured Chicken Mini Meatballs and Grass-Fed Beef Mini Meatballs—are officially stocked on both trueprimal.com/mini-meatballs and Amazon. We're really, *really* excited about these meatballs because they're: - Literally everything-friendly: keto, carnivore, paleo, Whole30, AIP, low FODMAP, gluten free, dairy free, nightshade free, garlic free... the list goes on. - Made with nothing but premium quality pastured meat and sea salt, the same we use for our soups. - Absolutely no fillers or additives. - Shelf-stable, fully cooked, and ready to eat straight out of the pouch—which makes them a great alternative to jerky or typical canned meats. - Perfect for upgrading any meal in seconds. - SUPER delicious. Come take these balls for a roll! We can't wait for you to try them. 😋

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@deniseminger Quadcopter is the default answer.

@ESPNInsights How can 2nd & 5 at 10:46 be 2.8%, but after an incompletion, 3rd & 5 at 10:35 is 3.9%? Seems like a glitch in the analytics bot eh?

Woot woot... we're winners! ✨ Our Tuscan-Style Chicken Soup was named one of The Kitchn’s 2025 Grocery Essentials—a roundup of standout products that make dinner better. We’re honored to be in such tasty company! (And you've been waiting for a reason to try this delicious fan favorite, packed with pasture-raised chicken and tender potatoes and veggies, here's your sign!) 🥣 thekitchn.com/features/essen…

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@shirk4hn Thanks! So, we do have some other flavors in the works, but it's a ways off before we will be able to add more. To keep the costs down we have to do everything in bulk so adding things is a big endeavor, but thanks for the feedback -- it's helpful!