La Fauve 🤍 @thectrlaltf
DeFi Marketing & GTM since 2016 | pre @Aaveaave @nearprotocol @reya_xyz | Scuba diver & Muay Thai | biohacker hey.xyz/u/ctrlaltf Under the water Joined June 2017-
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@konig0000 I’d love to help a dope lady in this space. Let’s chat !
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@Keanaalabre Girl you’re speaking my language. GTM, growth, community and business ops are my bread and butter.
@audrlo Let’s chat, check your DMs Audrey. This is my bread and butter ☀️
@drewcoffman Just sent a dm, referred by @criptolawyer 🩵
@HermanNarula @v4run_0x We will talk 😎
Most web3 GTM fails because product launches before it’s actually ready. The pattern I keep seeing: teams rush to market, users hit bugs in week one, and trust takes a hit that no amount of marketing spend can buy back. What actually works: 1. Battle-test before you launch, not after. Every edge case a user finds in production is a trust deduction you can’t refund. 2. Liquidity and stability before features. A product that works reliably beats a product with more features that breaks under load. 3. Bugs compound in DeFi. In most software, a bug is an inconvenience. Here, it’s often someone’s capital, and the tolerance for “we’ll patch it later” is near zero. 4. Marketing can’t outrun a shaky product. Generate all the attention you want, if the first user experience is broken, that attention converts to churn. The GTM playbook that scales comes down to making sure the product survives contact with real users before you put a spotlight on it. Ship stable, then ship loud.
@esthercrawford Typically I’d call it head of gym and marketing, simple and straightforward because it does englobes a lot of tasks.
Stablecoin rails change the denominator. Near-zero settlement cost. No intermediary spread. Programmable compliance baked into the transaction layer. For the first time the neobank can price in ways the incumbent physically cannot match without dismantling its own revenue model. This isn’t theoretical anymore. @stripe added stablecoin payouts to 101 countries last year. @Visa is settling transactions in USDC on Solana. @PayPal launched its own stablecoin and quietly processed over $1B in volume. The ones building on top of it now aren’t doing it for the crypto narrative. They’re doing it because the margin difference is too large to ignore. Cross-border payment costs dropping from 3-6% to under 0.5%. Financial restructuring is happening globally.
@daKriptologist I agree which is why more people should focus on selective disclosure.
@gaspardlezin Done, looking forward to connecting.
@romanbuildsaas Let’s chat. A decade doing GTM strategy, growth and marketing in web3. Before that scaling projects from 0 to 10 and high level communications.
@shawnbuilds @sarahfim @juliafedorin Fellow Canadian here
AVB @AvbNear
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r0x @r0xius
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cudam | UNRLZD.trade @cudam321
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SankΞt Ⓝ | sanketn... @sanket_naikwadi
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Michael @Michael_Slotkin
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Crypto Kitty 🧳 @cryptokitty3x
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Ivan Obrevko @ivan_obrevko
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:omer @demirelo
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HOMMIE ✠ @web3hommie
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Lancelot @wraitii
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Raphael Spannocchi @raphbaph
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Wiscobus Ntukuyoh @Cryptowissdefi
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Sun24 @Sun24Sunaul1981
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Max @maxgtph
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Agent.hl🐡 @agent_isho
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vitalik.eth @VitalikButerin
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Illia (root.near) (�... @ilblackdragon
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AVB @AvbNear
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Cameron.near @Cameron_Dennis_
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Evan Van Ness 🧉 @evan_van_ness
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Didier @pironidi
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DAOvid @daovid
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Marc Zeller @mzeller
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Erik Voorhees @ErikVoorhees
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Res @resdegen
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cudam | UNRLZD.trade @cudam321
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Brian Armstrong @brian_armstrong
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Yueqi Yang @Yueqi_Yang
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manny @mannyornothing
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DeFi Dave @defidave
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Superteam Kazakhstan @SuperteamKZ
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Jake @Jaseke_
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chaos @konig0000
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Keana Alabre @Keanaalabre
4K Followers 729 Following Founder | Talent Matchmaker 🎯 | Connecting Top Talent with YC & VC Backed Startups | a16z Speedrun (SR005)✨• Hiring or looking to join a startup? Reach out!🗣️
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814 Followers 9 Following Applied AI research lab solving humanity's oldest problem.
Nabu @nabupro
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Dennis @OnChainDennis
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deor @Deor
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ben hylak @benhylak
53K Followers 3K Following aspiring optimist. cto @raindrop_ai, prev @apple design, @spacex avionics
Brian @BrianInCrypto
13K Followers 2K Following co-founder @glider__ 🦇 | @MIT 🎓 | ex-@Anchorage, @XTXmarkets
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580 Followers 7 Following Bringing India onchain with @HyperliquidX 🇮🇳/acc
Arnav Jain @Nav0x1
347 Followers 892 Following building @BL_labs_xyz | Plugging India into a pretty good house for all finance.
toki @tokifyi
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Bungee 🕵️ @BungeeExchange
117K Followers 133 Following Infinite ways to play the market https://t.co/t94xi2xZTM
Nado @nadoHQ
32K Followers 28 Following Spot, Perps & Money Markets all in one exchange. 🌪️ Trade with unified margin. From the team that brought you Kraken. Built on @inkonchain. https://t.co/sPvLqiDM70
Zynga @zynga
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mark pincus @markpinc
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Herman Narula @HermanNarula
39K Followers 1K Following Co-founder & CEO of @Improbableio, @MSquared_io. @somnia_network Author of VirtualSociety.
Alma Ahlström @AlmaAhlstrom
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Kriptologist @daKriptologist
2K Followers 887 Following Web3 - sports - health | privacy supportooor 🤝 sometimes satire, sometimes serious, always based @hinkal_protocol
Varun @v4run_0x
871 Followers 1K Following @rishiosofficial // Prev. @Somnia_Network @DeloitteDigital IBM DeFAI DeFi NFTfi. Opinions are my own. RTs are not endorsements.
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